Coke’s arctic home is a campaign in partnership with the world wildlife fund to save the polar bears. This site was the landing environment for the campaign. Social strategy was weaved throughout with the ability to share different content types to facebook, twitter, and pinterest. Users were also able to check in at the site via Facebook which would post an arctic check in location to their feed.
Coke’s arctic home is a campaign in partnership with the world wildlife fund to save the polar bears. This site was the landing environment for the campaign. Social strategy was weaved throughout with the ability to share different content types to facebook, twitter, and pinterest. Users were also able to check in at the site via Facebook which would post an arctic check in location to their feed.
Landing page for the campaign
Overlay for users to donate to the Arctic Home campaign
Landing page for Arctic Efforts overview
Article detail page for campaign stories
Motion study for Arctic Home